Blog

September 2023

The 3 types of stakeholders in UX research, and how to win them over

In UX research, the relationship with your stakeholders is incredibly important. If they aren’t ready to listen or if they have the wrong expectations, it doesn’t matter how interesting your insights are.

September 2023

3 questions user research can answer about the future of your digital product (and a few it can’t)

Evolving a digital product means you have to make a lot of difficult decisions. User research can help you make some of them less difficult.

August 2023

The trouble with roadmaps

Roadmaps are supposed to make everything easier. But a lot of product managers tell us they’re not working. So Sara, our UX Team Lead, tried to find out what seems to be the problem.

June 2023

How to build a terrible product (and make everyone on your team miserable)

Why is management trying to stop the product team from building a great product? And why is the product team trying to stop management from building a great product? Everyone working on a digital product wants it to be great. The problem? What we mean by “great” isn’t always the same thing.

April 2023

Why has development on my digital product suddenly slowed down?

A startup moves fast and grows fast. That’s what it’s built to do. But after a while, it can feel like you’re not shipping as fast as you used to. Why does it happen, and how can you fix it?

March 2023

What’s a design system, and do I need one?

Everybody’s talking about design systems! Is it all just hype, or are they something you really need? What do they do? Do they do things? Let’s find out!